From evidence to an idea
Find your next creative direction
Start with your website or a product link. Discover competitor ads, understand the signals, and choose what to remake.
We find competitors automatically. You can refine the search below.
Discover
Find the ads competing for your audience.
Understand
See the evidence behind each winner.
Make it yours
Turn a winning direction into your next brief.
More options
All analyses
Your creative archive
Everything you've analysed, newest first. Open one to see its winners and scripts.
Products
Your products, each with its own competitor set.
Trends
The hooks and angles winning ads are built on, and how to use them.
Watchlist
Track competitors and get alerted when their ads change
What your creatives earned
Connect a concept to the ad it became, import your Ads Manager numbers, and see which creative choices paid.
What LURK is watching
Changes in the brands you follow. We check them for you — nothing to configure.